Tenant’s Perception is Landlord’s Reality.
In this economy there is shift in mental thinking from features to savings, and from want to need. The article Perception is Reality talks about the downward pressure on rental rates in New York City. The perception may be part mental and part reality but the bottom line is the relationship between the renter and landlord. The right fix is finding a middle ground to preserve good tenants and for tenants to respect a landlords position and willingness to preserve the relationship.